Change management: The difficulties in applying change processes

Résumé du document

When a company witnesses an important growth or change period, the entrepreneur and the executives needs to manage the changes and adapt the organization to its new expectations. They have to adapt the company to the new demand and ensure this expansion without damaging their global service and functioning. But it is not just for this reason for we are discussing a change in the organizations.

Companies change a lot and for different reasons such as growth, new activities or technological evolutions. Change is compulsory and essential for continuing to exist in the competitive market to expand and reorganize a company. But successful changes in the actual world are not simply a question of integrating new technologies. It is also a complex process of development, motivation, adaptation and coherence. If you manage change without taking in account all the elements affected directly or indirectly linked to the company, it would be a disaster. Transformation has to be managed with coherence and smartness in order to ensure the necessary level of commitments by the employees.

In this assignment, we are going to analyze the different points concerning the change management by observing the theories concerning the motivation and process linked to the change, looking what are the main interest of a learning organization and talking about the different theories concerning the training and development, the issues linked to change and team work and the individual differences.

All this points will be further linked to a case of the Pichet group who is a property developer in Bordeaux. In 2004 – 2005, the company has globally changed its organization by relocating its office to a bigger place, adapt its overall strategy to the market and transform its internal organization (new departments, services, activities, etc ...) in order to respond to the new demand in the market. The number of employees increased from 300 to 1200 in 4 years and it helped create more than 20 subsidiaries in the building sector. When a company knows the success and the growth of its global sales, it is always great, but it means also new challenges and goals to reach and secure its future.