Micro-contact printing for immobilization of DNA on surfaces
Rapport de stage - 35 pages - Biologie
The growing interest in DNA biochips for rapid detection of diseases, infections, genetic contaminations, and hereditary illnesses necessitates the understanding of how DNA macromolecules may be immobilized on surfaces with high density, reproducibility and precision. These are...
Dunnes Stores Georges Street - Loyalty Card Program
Rapport de stage - 14 pages - Marketing consommateur
The purpose of this study is to understand how loyalty programs represent a specific area with specific rules to be efficient and attracting customers with special rewards requires constant adaptation in the approach of driving a promotional strategy. Among the changes...
Learned centered approach
Rapport de stage - 4 pages - Sciences de l'éducation
In the teaching process, there are two main categories of actors: teachers, and students. I found important to notice that, through years, the students' environment changed a lot (school violence, diversity of the population, etc.) and therefore their needs changed as...
Organizational Behavior
Rapport de stage - 10 pages - Management organisation
I did a three-month internship in a real estate agency at Rennes. My main missions were to sell the company products, such as flats, land and houses. I also did some marketing tasks such as benchmarking and made a training course about negotiation and trade for employees. This internship...
ELB International Trading & Sourcing Company, China June/ July 2008
Rapport de stage - 14 pages - Marketing international
China, 'The monster', 'The dragon of Asia', many names can define the perfectly economic, demographic, and geopolitic weight of this country in the world. Newly on the front of the international media stage due to the Olympic Games,...
International Work Experience - My Trip to Charleston, SC
Rapport de stage - 11 pages - Vie quotidienne
The second year of Marketing and European Management, within the international school of management IDRAC Lyon, begins with a cultural trip of two months, named International Work Experience. This stay, is not in a French-speaking country, and enables the students, on one...
Internship Report - Film Society of Lincoln Center, New York
Rapport de stage - 13 pages - Marketing médias
The Film Society of Lincoln Center was founded in 1969 to celebrate American and international cinema, recognize and support new filmmakers as well as enhance awareness, accessibility and understanding of the art. An independent performing arts center, The Film Society hosts...
Recommendations on employee involvement in Fiat in England
Rapport de stage - 3 pages - Management organisation
Three persons work everyday aiming to improve service and sales, to improve the dialog between financial divisions and car dealers and to gain the loyalty of customers if they buy another Fiat or another brand. Each goal or new mission is decided by the manager and employees...
Intership report at Fgx Company, New York
Rapport de stage - 7 pages - Communication
As a first year student of the INSEEC business school, I had to do an internship in a foreign country during the three month of my summer period. I choose the company First Global Xpress, a small shipping company located in New York doing domestic and international shipping...
Ancient Philosophy: Why did Heraclitus choose to write in paradox form?
Rapport de stage - 3 pages - Histoire antique
Analyzing this question first requires that we examine the notion of paradox. It is in fact not easy to define for the word fits what it is supposed to mean. And we cannot merely define it anyway. However we can try to clarify the notion in order to explain what a paradox...
Tourism in South Africa
Rapport de stage - 5 pages - Questions sociales, morales & enseignement civique
South Africa is the leading destination of the Africa continent with 9 million international tourists. The country is really opened up to tourism in during early 90's, at the end of apartheid regime. This activity, although recent, has known a considerable...
International development: Renault-Nissan Alliance
Rapport de stage - 25 pages - Management organisation
Offer diversity 1) Expansion of their ranges of products Component and platform sharing 2) Internationalization of sales Manufacturing advantages 1)Taking the most of each production system - Increased Renault's productivity by 15% 2)Creation of the AIMS which will be used in...
McDonald's: Strategic challenge and SWOT analysis
Rapport de stage - 47 pages - Stratégie
In the 90s, the firm had to cope with a number of challenges: The microwave oven, increasing health consciousness and competition. In 1999, as Jack Greenberg took over the reins of the firm, the situation was complicated due to competition between...
British airways SWOT and PESTL analysis
Rapport de stage - 44 pages - Stratégie
Support Activities: Infrastructure, Human Resource Management, Technology Development, Procurement.(the acquisition of appropriate goods and/or services at the best possible total cost of ownership to meet the needs of the purchaser in terms of quality and quantity,...
Is liberalism compatible with paternalism?
Rapport de stage - 3 pages - Questions sociales, morales & enseignement civique
Paternalism and liberalism seem to be two very interlinked concepts in modern societies. It is true for both economical matters and social matters. For example, our Western 'liberal democracies' governments can provide huge amounts of money during the crisis to refund the...
International Strategic management: Coach Incorporation
Rapport de stage - 21 pages - Stratégie
Two types of customers: The consumers = products directly sold to the customers The department stores = buy wholesale products Two clear consumer targets: Consumers with high purchase power = Buy the products for their design, style(full-price stores) Buy various...
Carbon Offsetting: Energy Efficiency
Rapport de stage - 12 pages - Écologie et environnement
Carbon Offsetting is a way to reduce our CO2 emissions by funding projects such as building a wind farm etc. Indeed, the C02 is one of the causes of global warming. There are two types of carbon offsetting, such as the compliance carbon offsetting and the voluntary...
International work experience: ROC Hotel
Rapport de stage - 5 pages - Marketing tourisme
For my school I had to do a travel in another country in the goal to have an experience of work at the stranger. To find my summer job, I asked an organization called “Inter Séjour”. With the help of this company, I found a job in a hotel in Mallorca where I will...
Analysis of a Heineken advertisement
Rapport de stage - 10 pages - Marketing tourisme
This is a video commercial made by the Dutch brewer Heineken. The commercial begins at a house party, which is probably a house warming party hosted by a couple. The lady shows her friends around and suddenly walks through the master bedroom and into a gigantic...
Business Ethics - Managing Utopia
Rapport de stage - 3 pages - Management organisation
Since the first Industrial Revolution, which began in the eighteenth century, but which spread mainly in the nineteenth century, the methods of management have changed. Nowadays, the main target for firms is profit. To achieve this goal, companies do everything...
To what extent, if any, are Japanese people, culture and organizations transformed in overseas contexts?
Rapport de stage - 3 pages - Questions sociales, morales & enseignement civique
Japan is, and always has been, seen as a group of mysterious islands, of which people knew little about, due to its far location from Europe and America. Indeed, 250 years of almost complete isolation of the country, which started in the 18th Century (Tokugawa Era) did not help...
To what extent has European integration promoted security and stability in post-Cold War Europe?
Rapport de stage - 5 pages - Questions européennes
According to E. Bomber and A. Stubb (2003) , the European integration is ‘a process by which sovereign states relinquish (surrender or pool) national sovereignty to maximize their collective power and interests.' We notice that European integration involves different institutions...
Why will political advisors become indispensable during military functions?
Rapport de stage - 4 pages - Sciences politiques
It is widely accepted that in almost all military decisions, the political factor has to be taken into account. To that extent is a political advisor or “polad” needed in the military institutions as well as on the field? The face of warfare has...
Tag Heuer Strategy: Comparative Analysis of Switzerland and UAE
Rapport de stage - 37 pages - Stratégie
Tag Heuer, which was founded in 1860, occupies a niche segment of the Swiss watch and clock industry, which was founded by Jean Calvin in Geneva towards the end of the 16th century. Watches constitute Switzerland's third biggest export (after chemicals and industrial...
Overview of SWOT framework
Rapport de stage - 7 pages - Management organisation
An organization often analyzes the following: How to develop a product, complete a project and solve a problem. The question then arises: How to carry out the above actions? The first step is to set a goal then define the objectives, constraints and finally...
Tata Motors: Current and new business strategies
Rapport de stage - 11 pages - Management organisation
With USD 8.8 billion revenues in 2007-08, Tata Motors is the largest Indian automobile company; it holds a very good place on the Indian market because it is the leader in commercial vehicles and among the top three in passenger vehicles. The company is also...
Cross-cultural training in highly diverse environments
Rapport de stage - 2 pages - Ressources humaines
In the early 60s, international assignment started to reach local business environments. In those times, employees were sent to foreign subsidiaries for almost three years; expatriates were in charge of command and control over local nationals. In order to adapt themselves, they were...
Changes in corporate identity: Importance of 'image makeover' to organizations
Rapport de stage - 2 pages - Management organisation
From the basic wholesaler on the corner of your street to the strong multinational chocolate factory Ferrero, every organization has its own identity. According to Van Riel and Balmer (1997), identity presents the company's competitive advantage by putting forward its...
Defined-benefit and defined-contribution pension schemes
Rapport de stage - 4 pages - Théories économiques
Nowadays pension funds are actors of the financial market that cannot be ignored; for example, the asset traded by these funds represented $29.5 trillion in 2009 and moreover, as stated by David Dodge , "pension funds have already become the largest institutional investors...
Importance of HRM for small and medium sized companies
Rapport de stage - 6 pages - Ressources humaines
At the time of globalization, organizations, which can be regarded as an entity or a social system in its own right, are being forced to adapt to business environments which involve quick responses to change, such as new laws, social trends and a new segment of customers, in order to...