Strategic thinking for managers
Rapport de stage - 12 pages - Stratégie
As the EFE Matrix in this document shows, the most important external factors in order to be successful in the industry are technological advancements and the fact that only 10% of the hearing affected people actually possess the hearing aid. Local health policies like in France, for example,...
Training Period Report at Issues & Answers
Rapport de stage - 40 pages - Marketing des services
My work placement as an international intern in the global Market Research company named Issues & Answers Network, allowed me to discover the Market Research field and to work in an international environment coping with different cultures. Furthermore, this work placement allowed me...
Business Strategy of consulting marketing firm "Le Tre Caravelle (tourism, real estate)"
Rapport de stage - 27 pages - Marketing tourisme
Le Tre Caravelle is a marketing company specialized in the field of tourism, hotel and real estate. This company, based in Milan, primarily works off line on advertising and events, such as "planning and management of multi-media campaign, stands and fairs", but also and more particularly online,...
The downfall of Lehman Brothers and its relation to the current financial crisis
Rapport de stage - 15 pages - Théories économiques
In this report, we will study the financial crisis experienced by the Lehman Brothers and its subsequent collapse in 2008. Lehman Brothers Holdings Inc. was a global financial-services firm, and one of the most important primary dealers in the U.S. with respect to treasury securities and...
Strategic Marketing of Caroll in China
Rapport de stage - 16 pages - Théories marketing
The fashion sector is a constantly an evolving sector. In order to be successful and sustainable in this sector, it is essential to keep it updated with the new trends. It is important to have consumer awareness, in order to propose clothes according to their needs. It is a constant race between...
The development of teaching Nicolas
Rapport de stage - 15 pages - Stratégie
The entry of Great Britain in the European Union in 1973 started the opening of the market of wine to a larger audience. This product became in a few years, a product of great consumption in England. It is on this report that the Castel group decides to make open stores in London. But the...
Strategy analysis for the company chemical industry Rhone-Poulenc
Rapport de stage - 52 pages - Stratégie
The company has successfully established its business abroad, achieving its strategic aim of increasing its market share within the US market. It is one of the top 10 worldwide companies in its industry. However, each sector had reached a massive proportions. To deal with this each...
To analyze the effects of Fair Trade on international trade and especially on the coffee industry
Rapport de stage - 25 pages - Théories économiques
There are many definitions for fair trade, however, none of which have been accepted as a standard definition. The Fairtrade Foundation, Oxfam and Traidcraft have agreed the following common definition of fair trade: “Fair Trade is an alternative approach to conventional international trade....
Luxury goods in China
Rapport de stage - 4 pages - Stratégie
The increasing demand for luxury goods can be traced back to two important factors. Firstly the transition of China from a planned economy to a market economy and the opening of borders to foreign trade in 1978 have allowed luxury brands to penetrate the Chinese market. Secondly,...
Strategic management
Rapport de stage - 8 pages - Management organisation
Context: Our firm, SYNERGIA is a medium-sized company that makes environmentally friendly cosmetics - cosmetics cover different and important sectors of goods such as make-up, alcoholic fragrance, beauty and care products, hair care, body products (…) We operate, up to this present-day,...
A new line of San Francisco-style sourdough bread: "Au bon moulin" company- the authentic bread
Rapport de stage - 16 pages - Management organisation
“Au bon Moulin” was created in 2000 in France by Dubois' family. This familial bakery opened its doors with a new concept for the bakery industry. Indeed, Dubois' family wanted to make “green bread” with raw materials produced ecologically and make their bread in ecological...
AMD: A customer-centric approach to innovation
Rapport de stage - 9 pages - Management organisation
AMD was founded in 19691 by Jerry Sanders, formerly of Fairchild Semiconductor. The company started to focus on microprocessors in the mid 1970s. It designed and manufactured microprocessors for the computing, communications, and consumer electronics market. The company employed 9,000...
Case study of Chalet Exquis, an online business
Rapport de stage - 19 pages - Stratégie
“The range of digital media is vast and is growing rapidly. The internet provides a wide variety of activities, including electronic mail, global information access and retrieval systems, discussion groups, multiplayer's games and file transfer facilities.” (chris fill, fifth edition)....
Financial analysis of the FFT Company
Rapport de stage - 4 pages - Audit
The FFT Company is involved in the production, design and marketing of wine holding products such as oak barrels. Its customers are France, America, Hungary, Switzerland, Italy, Germany, Spain, Australia and South America. 73% of its activity is manufacturing wine casks. 87% of its overall...
Integration of E-business within the company - The Redoute
Rapport de stage - 12 pages - Stratégie
The Redoute was created in the 1820s. In the past, it was a company specialized in woolen shadowing. Its founder, Charles Pollet, named it in honor of the street where the company was originally implanted, it was the street of “The Redoute”, in Roubaix, in the North of France. For more...
Defined-benefit and defined-contribution pension schemes
Rapport de stage - 4 pages - Théories économiques
Nowadays pension funds are actors of the financial market that cannot be ignored; for example, the asset traded by these funds represented $29.5 trillion in 2009 and moreover, as stated by David Dodge , "pension funds have already become the largest institutional investors among G-10...
Software business models for AUTOSAR automotive world standard (rapport de stage, 2006)
Rapport de stage - 12 pages - Informatique
AUTOSAR (AUTomotive Open Standard ARchitecture) is a promising initiative that aims at establishing open standards for automotive E/E architecture. AUTOSAR compliant basic software ensures independency of the application software from the underlying hardware and allows modularity as well as...
Dorel Juvenile Group
Rapport de stage - 9 pages - Marketing produit
Dorel Juvenile Group is a part of Dorel Industries, which is a global consumer products company. Dorel Industries is divided into three independent business segments: Juvenile, Home Furnishings and Leisure. Dorel employs approximately 4,800 people and its products are sold over 60 countries all...
Human Resource Management: Denmark and Japan
Rapport de stage - 8 pages - Ressources humaines
Human resource management is “A strategic approach to acquiring, utilizing and managing an organization's key resource-its People. HRM regards the creation of an environment, the continuous development, stakeholders' interests, and the management of change or the fact to provide supporting...
International development: Renault-Nissan Alliance
Rapport de stage - 25 pages - Management organisation
Offer diversity 1) Expansion of their ranges of products Component and platform sharing 2) Internationalization of sales Manufacturing advantages 1)Taking the most of each production system - Increased Renault's productivity by 15% 2)Creation of the AIMS which will be used in India and...
To what extent does the resolution of the 2005 so-called "Bra War" contribute to a better understanding of the Union's trade negotiation agenda?
Rapport de stage - 3 pages - Relations internationales
This study does not aim at weighing the pros and the cons of EU's way of dealing with the impending Chinese textiles competition, nor does it try to assess European Member States' (MSs) ability to reach consensus during trade negotiation rounds. Building on Robert Putnam's heuristic...
"The natural resources of the United Kingdom (including agriculture, mining, forestry, all raw materials and energy): assets and liabilities on the local and international geopolitical theatre"
Rapport de stage - 4 pages - Sciences de l'éducation
The United Kingdom's territory is full of diversified natural resources. From their profitability to their confrontation to the global market, the exploitation of these natural resources has been fit on a seasonally adjusted basis. From the agriculture to the mining and production of raw...
Does Islamic finance have the potential to develop in France?
Rapport de stage - 4 pages - Théories économiques
Since the opening of the first Islamic bank in Egypt in 1963, Islamic finance has exponentially increased in influence and visibility worldwide. While it remains a small player in the world of finance (0.5%), Islamic finance is becoming increasingly important due to significant increases in oil...
Treaty of Rome and social policies
Rapport de stage - 1 pages - Relations internationales
On 25 March, 1957, six founders - France, Germany, Italy, the Netherlands, Belgium and Luxembourg - signed the Treaty of Rome establishing the European Economic Community (EEC), a common market with free movement of goods, capital, labor and services. In this paper, we will try to...
Change management: The difficulties in applying change processes
Rapport de stage - 8 pages - Management organisation
When a company witnesses an important growth or change period, the entrepreneur and the executives needs to manage the changes and adapt the organization to its new expectations. They have to adapt the company to the new demand and ensure this expansion without damaging their global service and...
Discuss the relevance of Gesteland's dimensions in relation to analyzing intercultural business communication
Rapport de stage - 4 pages - Stratégie
By the end of the 20th century, 80 percent of the U.S. products were competing in the international market. This fact emphasizes the globalization of the world's economy. The changing environment and increasing complexity of the 21st century workplace makes communication even more...
John Major and the Single Currency
Rapport de stage - 5 pages - Questions européennes
At a time of numerous issues about an Economic and Monetary Union between the European Countries, Britain, which was a powerful state in Europe, was led to consider the membership. Eventually, Britain joined the European Economic Community and the Economic and Monetary System but the European...
Event Merchandising Limited (rapport de stage 2006)
Rapport de stage - 17 pages - Management organisation
Event Merchandising Limited develops and markets merchandise to a world-wide audience. It works closely with new and established brands. From blue chip corporate requirements to selling at live events, from setting up licensing programme to running online shops. Whether the requirement is...
La conquête du marché des Energy Drinks par Coca-Cola
Rapport de stage - 31 pages - Marketing produit
Coca-Cola entreprise est le principal producteur et distributeur de boissons rafraichissantes sans alcool en France (Soft Drinks). Coca-Cola Entreprise assure l'ensemble des activités de fabrication, de production, et assure de la même manière la commercialisation de ses produits (la vente elle,...
Assistant Category Manager au sein de l'entreprise Argedis
Rapport de stage - 49 pages - Marketing international
Dans le cadre de mon cursus universitaire, en fin de troisième année de l'IFSAC (Institut de Formation Supérieure à l'Action Commerciale), il est demandé d'effectuer un stage d'une période de 4 mois. Ce stage permet de valider le diplôme et de mettre en application les connaissances acquises au...