Changes in corporate identity: Importance of 'image makeover' to organizations
Rapport de stage - 2 pages - Management organisation
From the basic wholesaler on the corner of your street to the strong multinational chocolate factory Ferrero, every organization has its own identity. According to Van Riel and Balmer (1997), identity presents the company's competitive advantage by putting forward its individuality...
Importance of HRM for small and medium sized companies
Rapport de stage - 6 pages - Ressources humaines
At the time of globalization, organizations, which can be regarded as an entity or a social system in its own right, are being forced to adapt to business environments which involve quick responses to change, such as new laws, social trends and a new segment of customers, in order to sustain...
Analysis starch in fibre
Rapport de stage - 14 pages - Chimie
This document summarizes my training period at Tilbury in England. I chose this place in order to discover the English way of life and to improve my knowledge of English as well. I worked under the supervision of Andy Waterman and Tom Cripps and in collaboration with Renzi Virginie, on a method...
International logistics and procurement (2010-2011)
Rapport de stage - 15 pages - Logistique
Definition of procurement: It can be defined as the purchase of goods or services at the optimum possible cost, in the correct amount and quality. These goods/services are also purchased at the correct time and location by signing a contract. Definition of logistics: It is to get the right...
Operation Management
Rapport de stage - 8 pages - Stratégie
“There have been many significant changes in operations management during the past few years, involving such aspects as quality, reduction in inventory and costs, improving delivery and lead times.” We are going to discuss these changes, the consequences and expectations for Operations...
Strategic management
Rapport de stage - 8 pages - Management organisation
Context: Our firm, SYNERGIA is a medium-sized company that makes environmentally friendly cosmetics - cosmetics cover different and important sectors of goods such as make-up, alcoholic fragrance, beauty and care products, hair care, body products (…) We operate, up to this...
The ethic issues concerning the fur industry
Rapport de stage - 7 pages - Marketing luxe
I have always been very interested in fashion. For the last six months, I have been working as a communication manager's assistant at Victoria Couture, a luxury brand company that deals with clothing and accessories (bags, jewels and watches) for women and for children. My job profile...
Recommendations on employee involvement in Fiat in England
Rapport de stage - 3 pages - Management organisation
Three persons work everyday aiming to improve service and sales, to improve the dialog between financial divisions and car dealers and to gain the loyalty of customers if they buy another Fiat or another brand. Each goal or new mission is decided by the manager and employees are not involved in...
How L'Oreal will deal with the crisis?
Rapport de stage - 20 pages - Stratégie
I)Presentation and history of the company II)Strategy and marketing position of the company III) Internationalization IV)Previsions and future strategy Our mission is to help men and women of the whole world to realize this pursuit in order to express completely their personality....
The Distribution Channel
Rapport de stage - 64 pages - Stratégie
A distribution channel is a way of delivering goods and services between the manufacturers and the customers. The distribution channel is chosen to cover the widest possible target market Choices of the decisions about the product (definition, caracteristics, packaging…) What is the...
Rapport de stage d'ouvrier exécutant chez la SBGS à Agadir, Maroc
Rapport de stage - 12 pages - Électronique, mécanique, ingénierie & technologie
La Société des Boissons Gazeuse de Souss « SBGS » est une société anonyme (SA) à caractère industriel dans le secteur alimentaire. Elle a été fondée en 1971 par monsieur Hadj Mohamed AMESROUY qui a acquis une des cinq franchises concédées par « THE COCA COLA COMPANY » à des entreprises...
Strategic Marketing of Caroll in China
Rapport de stage - 16 pages - Théories marketing
The fashion sector is a constantly an evolving sector. In order to be successful and sustainable in this sector, it is essential to keep it updated with the new trends. It is important to have consumer awareness, in order to propose clothes according to their needs. It is a constant race between...
Strategic thinking for managers
Rapport de stage - 12 pages - Stratégie
As the EFE Matrix in this document shows, the most important external factors in order to be successful in the industry are technological advancements and the fact that only 10% of the hearing affected people actually possess the hearing aid. Local health policies like in France, for example,...
Placement report: The launch of eBay in an OXFAM charity shop
Rapport de stage - 50 pages - Management organisation
From the 13th of May to the 4th of August, I was in Bristol, a town from the South West of England. From the beginning, I knew that I wanted to go to England because it is the nearest country to learn English and also because I was interested to discover its culture its system a little more. My...
Assistante marketing pour une marque de cosmétiques (2008)
Rapport de stage - 12 pages - Marketing produit
Dans le cadre de ma deuxième année à l'INSEEC j'ai effectué un stage de 6 semaines, du 17/11 au 26/12, dans la filiale française du groupe ET BROWNE DRUG COMPANY qui commercialise des soins corporels et capillaires sous la marque Palmer's, experte sur les soins à base de pur beurre de...
Méthodes d'évaluation des entreprises chez Ernst & Young
Rapport de stage - 52 pages - Audit
Les racines d'Ernst & Young remontent aux années 1890, alors que les entreprises américaines n'étaient souvent que de petites affaires. Les dirigeants-propriétaires conservaient leur information financière et limitaient l'accès à leurs livres de comptes. L'impôt sur le revenu et...
Société Des boissons Gazeuses du Souss (S.B.G.S) : production et commercialisation de boissons gazeuses et eaux de table
Rapport de stage - 8 pages - Management organisation
M. HADJ MOHAMED AMSROUY a créé, à Agadir, une société nommée Société des Boissons Gazeuses du Souss (S.B.G.S), en août 1971, sur une surface ne dépassant même pas les 1000 m, à cette époque il n'y avait presque pas d'usines structurées à Agadir, l'entreprise a débuté avec des ressources modestes...
La communication interne au sein de Coca-Cola Agadir
Rapport de stage - 12 pages - Ressources humaines
La Société des Boissons Gazeuses du Souss (S.B.G.S) est l'un des embouteilleurs de Coca-Cola Company au Maroc, elle est liée par un contrat de franchise à la compagnie du Soft-drink. En contrepartie d'une redevance (royalties) la société mère met à la disposition de la S.B.G.S ses...
Développer une société de logistique internationale dans un contexte concurrentiel : cas Navigo logistic
Rapport de stage - 9 pages - Management organisation
[...] Navigo Logistic est une PME à responsabilité limitée (Private Limited Company, Ltd) créée en 2007 par XXX, unique actionnaire, basée à Montréal, QC (Canada). L'entreprise a été créée à l'origine afin de répondre au départ aux besoins d'un client unique, Vitry Cosmétique,...
International Arbitration
Rapport de stage - 9 pages - Droit civil
With the growth of the business and financial world, it is more important for all these companies to have a quick and efficient method to resolve the possible disputes that can occur: this alternative dispute resolution method is the Arbitration. Definition and description of international...
Environmental issues linked to North-South relations posing a challenge for Geopolitics
Rapport de stage - 10 pages - Sciences politiques
Economic globalization, global media flows and the Internet seem to make our traditional conception of geopolitics, in terms of political geography and international relations, no longer appropriate. The deepening impacts of globalization, especially within North-South relations, have undeniably...
Rapport de stage au sein de Shell au Maroc
Rapport de stage - 35 pages - Physique
Royal Dutch Shell est la deuxième compagnie pétrolière au monde, derrière Exxon, et la première société pétrochimique. Elle fournit près de 15 pourcents de la consommation mondiale de pétrole. La société est présente dans plus d'une centaine de pays. Ses activités couvrent tous les secteurs...
Gestion du système de pilotage décisionnel du contrôle de gestion - stage Business Intelligence
Rapport de stage - 27 pages - Contrôle de gestion
Les grandes étapes du développement d'Unilog seront évoquées dans ce chapitre, puis un intérêt sera porté à l'organisation de l'entreprise, ses métiers, ses projets, ses clients et ses résultats. Enfin, la nouvelle vie d'"Unilog, a LogicaCMG company" est abordée plus...
Missions de management en production à la Biscuiterie Nantaise (BN)
Rapport de stage - 18 pages - Management organisation
La Biscuiterie Nantaise (BN) est une société du secteur de l'agroalimentaire fabricant plusieurs types de biscuits. Elle se situe à Vertou, au sud-est de Nantes. J'ai rejoint cette entreprise emblématique en tant qu'alternante au service production, pour une durée d'un an. Ce...
International work experience: ROC Hotel
Rapport de stage - 5 pages - Marketing tourisme
For my school I had to do a travel in another country in the goal to have an experience of work at the stranger. To find my summer job, I asked an organization called “Inter Séjour”. With the help of this company, I found a job in a hotel in Mallorca where I will be fed,...
Cross-cultural training in highly diverse environments
Rapport de stage - 2 pages - Ressources humaines
In the early 60s, international assignment started to reach local business environments. In those times, employees were sent to foreign subsidiaries for almost three years; expatriates were in charge of command and control over local nationals. In order to adapt themselves, they were trained on...
The development of teaching Nicolas
Rapport de stage - 15 pages - Stratégie
The entry of Great Britain in the European Union in 1973 started the opening of the market of wine to a larger audience. This product became in a few years, a product of great consumption in England. It is on this report that the Castel group decides to make open stores in London. But the...
Rapport de stage - Castrol - Formulation sur les huiles solubles
Rapport de stage - 24 pages - Management organisation
Enfin, dans la dernière partie, j'énonce mes résultats afin d'en tirer une conclusion pour le laboratoire PROCESS ...
Rapport de stage en prospection et suivi de clientèle de l'entreprise Markson Pianos
Rapport de stage - 12 pages - Management organisation
Le premier objectif est d'augmenter la notoriété de l'entreprise, faire que les personnes pensent directement à Markson quand ils pensent aux pianos, et donc qu'ils se dirigent naturellement vers l'entreprise s'ils désirent louer / vendre un piano (Notoriété spontanée). Nom : Markson Pianos....
Event Merchandising Limited (rapport de stage 2006)
Rapport de stage - 17 pages - Management organisation
Event Merchandising Limited develops and markets merchandise to a world-wide audience. It works closely with new and established brands. From blue chip corporate requirements to selling at live events, from setting up licensing programme to running online shops. Whether the requirement is for a...